British companies like Harrods and Jaguar Land Rover have dipped their toes into “the Metaverse”. But what actually is the Metaverse, and could it help companies that want to succeed in China? Tom Pattinson investigates The emergence of the Metaverse has captivated the imaginations of millions and revolutionised the way we perceive and interact with digital realms. Originating from science fiction, this virtual universe concept has quickly evolved into a …
metaverse
China may not be keen on crypto, but the launch of a new state-backed marketplace for digital assets suggests that it is more open to the idea of NFTs. Qing Na from Dao Insights looks at what the future holds for NFTs and cryptocurrency in China As non-fungible tokens (NFTs) continue to expand their global foothold, even China could not resist embracing these digital assets, with the recent launch of …
Whether it’s a virtual avatar or augmented reality shopping, China’s ‘big three’ – Baidu, Tencent and Bytedance – are getting stuck in to the metaverse in China “Metaverse” has become a new buzzword in China, bringing about a host of new and exciting business opportunities. Chinese technology companies have begun testing the water by developing metaverse-type apps, trademarking metaverse-related phrases, and investing in the VR/AR segment. The official attitude toward …
Will Beijing’s new digital human action plan drive the growth of a more decentralised internet ecosystem or will it be used to further rein in the tech sector? Qing Na from Dao Insights investigates The introduction of the Beijing Action Plan for Promoting the Innovation and Development of the Digital Human Industry back in August means China now has its first action plan setting out special policies designed to support …

