Alcohol has shaped Chinese culture for thousands of years, influencing art, philosophy, politics and tradition. Recently, alcohol consumption has been tied to changing political and economic conditions, with young Chinese consumers increasingly willing to try drinks such as whisky, beer and wine Whilst baijiu (a strong colourless liquor usually distilled from sorghum) remains the favourite tipple for many Chinese drinkers, sales are declining as the younger generation continue to associate …
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Millennials
By Paul French In his book, China’s Millennials: The Want Generation, Kansas City native Eric Fish draws on his years spent working as a teacher and journalist in China to examine the country’s complicated younger generation. Through extensive interviews with young workers and recent graduates, Fish introduces us to the generation that was born during the 1980s and ‘90s. This is a generation born into a China that is very …
What’s hot and what’s not Mark Tanner of China Skinny looks at the top retail trends in a slowing Chinese economy There’s been no shortage of coverage of China’s slowing GDP growth, the most recent being Q2’s 6.2 percent growth, the slowest pace since 1992. While no one should downplay the slowdown, it’s important to remember that China’s GDP is seven times larger than it was in 1989, and in absolute …