When investors look to China, winter sports have historically come towards the bottom of a long list of potential business opportunities, but that’s about to change if the Chinese Government has its way, writes Amy Snelling Come February 2022, it’ll be all eyes on China’s faux-snow capped mountains as Beijing hosts the Winter Olympics, making history as the first city to have held both the summer and winter Games. …
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The future opportunities for British companies in China’s growing football sector
by CBBCby CBBCCBBC’s Tom Simpson looks at the future opportunities for British companies in China’s growing football sector Football’s grassroots development in China received a jolt in the arm from the vocal and widely publicised support of Xi Jinping back in 2014. There is, however, still a very long way to go before China can come close to achieving its stated goal of winning the World Cup. There is no quick fix …

