How can retailers in China navigate the long-term impacts of Covid-19? How can businesses better relate to Gen-Z consumers and use technology to speed up the consumer journey? Insights from KPMG shed light on how businesses in China can meet the challenges of a retail ecosystem dramatically reshaped by a global pandemic The Covid-19 pandemic has reshaped the retail industry forever. Consumers are buying online more than ever before, and …
Consumer
While brands like Nike, H&M and Adidas have taken a hit in China in recent months, 2021 was a phenomenal year for the growth of Chinese brands. Dao Insights describes how new trends like guochao, aka ‘the rise of national brands,’ and China’s plentiful shopping festivals have stirred up national pride, while many Chinese brands have developed unique strategies to meet consumer needs With so many emerging Chinese brands cropping …
Why are people in China going crazy for a pink fox called LinaBell that debuted at Shanghai Disneyland, and what can British cartoon brands like Peppa Pig learn from her popularity? Unlike Mickey Mouse or Elsa from Frozen, LinaBell has never appeared on the big screen; yet this fluffy pink fox has still captured the hearts of thousands of visitors to Shanghai Disneyland — as well as millions of Internet …
China’s coffee consumption is booming, with local brands like Manner Coffee threatening the supremacy of Western brands like Starbucks. Juliette Pitt examines what the success of homegrown brands means for the future of consumer brands in China While China is still regarded highly for its tea, young Chinese people have recently been turning to coffee to get their caffeine fix. According to the Qianzhan Research Institute, China’s coffee market is …
- Consumer
What 2021’s Singles’ Day figures tell us about consumer confidence
by Pearl Zhuby Pearl ZhuOne week after Singles’ Day (11.11), the figures for the annual shopping festival show that consumer confidence in China remains strong despite recent outbreaks of Covid-19 caused by the Delta variant, although public coverage was muted due to the ongoing ‘Common Prosperity’ campaign, writes Mark Tanner from The China Skinny Singles’ Day 2021 wrapped up last week, clocking a whopping RMB 540.3 billion (£63 billion) of goods sold on Alibaba …
A recent ranking shows tech giants like WeChat and Huawei remain top of mind in China, while homegrown brands are challenging the market share of established Western favourites WeChat is China’s number one brand according to Campaign Asia-Pacific’s annual ranking of the top 100 brands in China, released on 9 August. The top ten overall is dominated by tech and electronics, including homegrown brand Huawei, as well as rivals Apple …
With tech, gaming and education companies out of favour with investors, consumer brands like Perfect Diary and HeyTea are capturing the hearts of venture capitalists and private equity firms, writes Mark Tanner from The China Skinny A scan down the US rich list reveals a gaggle of technocrats from Seattle and Silicon Valley. Warren Buffet, at number four, is the only name in the top nine who doesn’t fit that …
Demand for seafood in China has risen in recent years not only due to the growing middle class, but the popularity of short videos and live streams promoting it, writes Elijah Cao of RedFern Digital In 2009, Chinese consumers only made up 1% of the exports of Boston lobster from Canada or the US. Fast forward ten years to 2019, and the export volume had grown to 30%. Despite demand …
Major e-commerce platforms like JD.com and Alibaba’s Tmall and Taobao generated billions of RMB in sales during China’s mid-year 618 shopping festival, although some platforms came under fire for invasive spam marketing methods, writes Robynne Tindall According to data monitoring firm Syntun, the general merchandise value (GMV) of China’s major e-commerce platforms reached RMB 578.5 billion (approximately £64.8 billion) during the period 1-18 June. JD.com recorded a 100% increase in …
From choosing from platforms like Tmall and JD.com, to live streaming and applying for ICP licenses, an upcoming online webinar covers everything UK companies need to know about online sales in China From 21-24 June, a week-long series of online masterclasses put together by Woodburn Accountants and Advisors will offer in-depth insights into developing an e-commerce strategy for China. Speakers include Kristina Koehler-Coluccia, head of business advisory at Woodburn Accountants …

