By Ran Guo Since the outbreak of COVID-19, Chinese consumers have experienced drastic changes in the way they purchase and prepare food. With the spread of the virus being gradually contained in provinces outside Hubei, some of these temporary phenomena will disappear, but some will remain – and have long-term effects on the industry. The boom in fresh produce e-commerce Even before the outbreak of COVID-19, the popularity of wet …
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food and drink
Jack Porteous from cross-border e-commerce company Samarkand Global examines how the Covid-19 pandemic will affect China’s retail sector, from even faster e-commerce growth to a rising focus on healthy living Acceleration of new technology in e-commerce Some argue that SARS sowed the early seeds of much of the e-commerce innovation that came in its aftermath. JD nearly closed down after its stores, originally to be found in shopping malls, nearly …
While China is rapidly shifting to a cashless and digital society, it is increasingly important for international food and drink brands in China to understand the digital marketing landscape and use a variety of marketing tools to better convey their messages to their target customers, writes Ran Guo On 24 and 25 October 2019, CBBC member companies and their distributors, including China Skinny, Walkers Shortbread, Jacobs Well and FEAST, participated in …
Antoaneta Becker reports from China’s major food and beverage conference, FHC The annual ritual of record online shopping that is China’s Singles Day always occurs in the same week that FHC (Food and Hotel China) – the country’s best established international food and drink trade fair – convenes in Shanghai. Although a coincidence, it highlights the market’s appetite for quality nutrition and innovative branded products. About 10 percent of all …
There are a number of reasons why British foods don’t make it past Chinese customs, Yilia Ye of ChemLinked explains the most common mistakes According to China’s Ministry of Commerce, China has become Britain’s 6th most important trade partner with food & beverage exports amounting to £330 million in 2018. Hindering further growth are the risks associated with market access in China, specifically the possibility of Chinese customs rejecting consignments …
The two-child policy and a demand for safe, healthy and trustworthy products has seen a spike in demand for British baby food products, writes Sarah Franklin In the near future, China’s highly lucrative baby food sector will go through a something of a baby boom according to CBBC‘s food and drink sector lead, Ran Guo. In no small part, this is due to the introduction of China’s two-child policy …