Do you know your Moonlight Clan from your Too Cool tribe? UK China Consumer Week 2021 touched on everything from China’s consumer tribes to KOLs, brand partnerships to ‘phygital’ retail. So how can British brands better navigate China’s dynamic consumer and retail sectors? Post-pandemic China is a consumer market redefined. While some of the fallout from the pandemic reflects the acceleration of market trends already underway, such as live commerce …
Consumer
With access to over 800 million online consumers, the opportunities of Chinese e-commerce are limitless… if you get it right. Here’s a primer for how to get started in the Chinese e-commerce market China is home to the world’s largest e-commerce market, but navigating it can be overwhelming: where do you even start? Although it can seem very similar to the West, China’s online marketplace is distinctive, and this can …
China plans to increase domestic consumption by at least 6% in 2021, but the large rural income gap, low education levels and rising household debt pose significant challenges, writes Torsten Weller. Increasing domestic consumption has become one of Beijing’s major concerns. The 14th Five-Year-Plan, which was adopted in March, sets out an aim for Chinese disposable income to grow at least as fast as GDP . With this year’s economic …
Will your company become the next H&M? Domestic brands are becoming more popular in China as Chinese consumers no longer presume that foreign goods are better than their domestic rivals and brands fall foul of nationalist rhetoric, writes Joe Cash. So, do Chinese consumers still want to buy British? This question has become more pressing after leading Chinese e-commerce platforms began de-listing popular Western brands such as H&M last month. …
The China-Britain Business Council is delighted to launch UK-China Consumer Week 2021 – an online programme of events designed for consumer brands. This event will not only support UK consumer brands of all sizes in strategising their post-pandemic China market presence, but also provide brands with live opportunities to engage with platforms, trade partners and buyers. The UK-China Consumer Week 2021 will shine a spotlight on China’s consumer market recovery and call …
- ConsumerCulture
5 brands that stepped up during International Women’s Day in China this year
by Ran Guoby Ran GuoThis International Women’s day, companies from Pantene to Net-A-Porter chose to make a bold statement on behalf of Chinese women – and the response has been phenomenal. Dao Insights highlights 5 of the best Another International Women’s Day has been and gone, although we can’t help but feel like this one has been the most significant yet – especially for China. Only in recent years have Chinese women begun to …
- Culture
Why Amazon and Tesco failed and LinkedIn and Dyson prevailed: How to win in China
by Paul Frenchby Paul FrenchIn “Winning in China: 8 Stories of Success and Failure in the World’s Largest Economy,” authors Lele Sang and Karl T Ulrich explore the fortunes of well-known companies in China, including Amazon, Norwegian Cruise Line, Hyundai, LinkedIn, Sequoia Capital and InMobi. Paul French spoke with Lele Sang to find out what set the winners apart Let’s first consider a massive global heavy hitter that failed in China – Amazon. What …
Jacob’s Well is a British wholesale distributor selling food and drink across China. The company’s directors, Zhong Shi Jia and Andy Radcliffe explain how and why they entered the market, and what’s worked to make their business a success so far We met shortly after university and became friends before setting up Jacob’s Well. We are a total solution offering UK export, China import, marketing and distribution services for any …
Organisations operating in China need to be particularly vigilant in the area of business ethics to avoid infringing UK or international law. Here’s why vigilance and transparency are key to operating successfully in the world’s second-largest economy Much has been made of both the opportunity and complexity represented by the Chinese market. For an ambitious business looking to take its products or services global, the idea of expanding into the …
Sivona Lu is the founder of Savvy Exchanger, a second-hand clothing exchange platform. The entrepreneur explains why she started her business, and the importance of gender equality in fashion When I first arrived in Shanghai in 2018, I met an American girl on a trip and we talked about how we both loved thrifting when we were overseas. We wondered why there were not many thrift stores in Shanghai and …

